WAYSTONE
UX design for a leading specialist in services for the asset management industry
CLIENT
Waystone
ROLE
UX Designer
DATE
2021
BRIEF
Waystone builds, supports and protects investment structures and strategies worldwide by partnering with institutional investors, investment funds and asset managers. I worked with the incredible team over at Massive Media as the UX Designer to help deliver Waystone's brand new responsive website.
My focus was on guiding potential new customers through the Waystone universe, creating a smooth and efficient customer journey that also enabled them to discover more about the company and their offerings.